
I have worked with multiple clients in the Health and Leisure sector, focusing on their content strategies and social media presence. I have managed their digital communication planning and content management systems (CMS), suggested improvements based on the latest digital trends and algorithm changes, and measured key performance indicators (KPIs).
​
I have developed an extensive library of digital content, including website assets, PPC and Meta ad creative assets, and social media content. I introduced the concept of short-form videos to their social channels, increasing engagement rates by 70% in the first month. Additionally, I have edited existing footage into engaging reels and interactive stories, created long-form video edits to showcase their services across multiple platforms, and participated in on-site photoshoots and filming sessions
to generate an up-to-date footage and stills library.
​
Beyond digital assets, I have also designed various customer communication materials,
such as flyers, leaflets, and merchandise for events.
I have helped improve content strategies for clients such as MyTime Active, Active Life, Fusion Lifestyle, and InspireAll.






Lane Swimming Social Reel



The Oysterman Triathlon 2024
Brockwell Lido | Spring Campaign | 2024
Fusion | January Campaign 25
Loughborough refurbishment | Digital Assets | Site Photography | Printed Assets
Lido Ladies Photoshoot in Hinksey, Oxford
Long-form Video edits for Fusion












Static Social Posts
Newcastle City Baths Digital Assets
Sportaneous Event Teaser for Website/Social Media Promotion & Social Post for Active Life
Printed customer communication materials | Posters & Flayers
Halloween Themed Social Reel
